This awesome business showcase was created for Crane Capital LLC, a family-owned and operated company that provides the highest quality data and services and helps to thrive by swing trading dividends and get a competitive edge in the market. The developed website is fully adapted to the customer's business model, contains all the necessary elements for easy subscription and attracting new customers. In addition, the responsive and user-friendly design simplifies use on any device.
The client approached web design & development agency UPQODE as he needed an impressive, fresh, and well-structured website to present his services, attract new customers, and expand his business. The website should be easy to use and show maximum information about the company. One of the most important goals was to require the customer to make the subscription process as short, seamless, and easy as possible by reducing the number of completed forms and pressing buttons.
Displaying Visual Elements That Build Trust
The most important visual elements of any customer-focused website are the ones that build trust. Visual cues help potential customers make a purchase, reducing their anxiety when they have to buy. To do this, we have built a professional but friendly design and added on the Home page a section that displays with testimonials and past-customer reviews.
Making Subscription Easy & Attention-Grabbing
UPQODE has extensive experience in creating subscription oriented websites, so our developers perfectly managed this task. We added the functionality that lets the client create an unlimited number of subscription packages (including free, trial, and premium subscriptions). Also, the client can create a flexible system of discounts with an individual approach using an unlimited number of discount codes and offer percentage or flat rate based discounts via an elegant and easy-to-use interface. Also, the system effortlessly allows you to create a report in just a few clicks, that shows you exactly how well your membership site is performing and lets you easily see the current month’s performance (or any other period).
Providing Options & Compare the Benefits
Displaying a comparison of benefits and having various subscription options is a key step in attracting customers. That’s why a “Pricing” section has been added to the website’s home page with different subscription plans to compare the benefits and features of each plan, after which the customer can choose the best option and sign up immediately.
Ensuring responsive web design
A non-responsive website is not only a momentum killer but can also have a significant negative impact on your website’s entire online presence. Google has since been using mobile-friendliness as a ranking factor that rewards websites with fully-optimized designs for mobile platforms. That’s why UPQODE web developers took care of responsive web design. It fits perfectly on various displays and resolutions from regular desktop screens to tablets, iPads, iPhones, and small mobile devices.
The developed website is fully adapted to the customer’s business model, contains all the necessary elements for easy subscription and attracting new customers. In addition, the responsive and user-friendly design simplifies use on any device.
From a project management standpoint, their communication was phenomenal, and everything went very smoothly. Their team is incredibly upfront and honest about what their skills and capabilities are. At a couple of points, they told us that particular things weren’t realistic for the time or scope of our project, or were outside their skillset, and we really appreciated that honesty. They really take their project management seriously. I think the thing that made our partnership as successful as it was is the fact that our communication truly flowed both ways.