Positive Design Approach Matters: Nicolae Pasecinic

upqode | Dec 16th, 2022

The journey of these tech scholars started during their university days. The early start enabled Nicolae Pasecinic to build UPQODE over the years and power its way among the top website design companies worldwide.  Nicolae’s internal motivation and courage to do something big and phenomenal for small-scale industries could be deeply felt while reading about his company’s significant growth trajectory.   

Nicolae Pasecinic
Source: GoodFirms

The casual university training in PHP programming language led the Pasecinic brothers to administrate websites and further establish themselves as professional web developers/managers. “We created HTML/CSS Website Templates and WordPress Themes and sold them on such marketplaces as ThemeForest. I got to create some custom UI/UX websites for end customers and therefore, decided to create UPQODE as a Web Agency specializing at the beginning only in unique custom Websites Design and Development”, Nicolae Pasecinic says. 

A Leading Design Business

Established in 2015, UPQODE is a leading web design and development agency in Nashville, Tennessee. The company is highly recognized for its expertise and UI/UX design ability to bring creative ideas to life. 

UPQODE web design agency

In an interview with GoodFirms, Nicolae, the Founder, CEO, and Creative Director of the company, discussed diverse aspects of the company and its growing future. “We are passionate about our services, and it clearly reflects through the awards we received,” he justifies. “We are listed as top 1000 global companies (2021) and top web design agencies on Clutch).” 

Nicolae announced that they have been selected as a WordPress VIP Agency Partner this year and are also a Shopify and Webflow professional web agency partner. His primary role in the company is as an Idea Generator who guides the workflows and gets them well-implemented for his clients.  

Exceptional Design and Development Services

According to Nicolae, UPQODE is quite different from its counterparts. It follows a hybrid business model covering operations by the in-house team & third-party vendors and great project results are the outcomes of the quality and communication they provide. 

A full spectrum of services offered by the company includes

  • Brand guidelines
  • Custom website UI/UX design and web style guide creation
  • WordPress Development
  • Headless WordPress development
  • Online shops and ecommerce
  • Multilingual and multisite expertise
  • SEO-friendly websites
  • Content Development
  • WordPress/WooCommerce support and maintenance
  • Webflow Design and Development
  • Shopify Ecommerce Design and Development
  • Full SEO, including Content Strategy

“We provide complete web solutions to our clients’ web presence. We do not just make the websites look and feel good, we make them convert. They are made secure, SEO-friendly, scalable, and ADA compliant”, he claims further. 

Highly Compliant Tech Solution Provider

UPQODE has sincerely led the foundation of 250+ WordPress projects for small to medium and large businesses in different industries, including tech, marketing, design, non-profit, arts, consumer, real estate, healthcare and medical, service providers, e-commerce, financial services, etc. The company is ranked as the top web design company in Nashville in GoodFirms ranking list and is spreading its operations in the entire United States of America. 

The company goes the extra mile to help its clients succeed, and 80% of its customers are repetitive. Providing optimal solutions with good response ensures excellent relations with the customers. It uses ActiveCollab​, Google Spreadsheet​, Zoom, and Invision tools for adequate documentation, communication, task management, invoicing, and UI/UX Design tools and systems.

Flexible Payment Structure

Hourly-based, Pay Per Feature, Fixed, Cost, or Pay Per Milestone-based payment is charged flexibly depending upon the type and needs of the projects. Providing the most optimal approach to serve the customers remains the priority. Some known and unknown variables are included. 

“Our basic budget requirements are based on different factors such as team availability, team sitting on the bench, etc. Hence, the minimum limit of the projects we take is up to 5K”, the CEO says. The average price range of the projects undertaken by the company during 2021 was 10K to 50K. 

When asked about where he sees the company in the next ten years, he concludes the interview by saying, “It’s tough to say in 10 years, with the fastest growing industry in the world like IT. Short-Long, we are planning to focus on adding more services and creating more products.”

This was an excerpt; the detailed interview can be viewed on the company’s profile page on GoodFirms. 

About GoodFirms

Washington, D.C.-based GoodFirms is a maverick B2B research and reviews firm that aligns its efforts in finding web development and web design service agencies delivering unparalleled services to its clients. GoodFirms’ extensive research process ranks the companies, boosts their online reputation, and helps service seekers pick the right technology partner that meets their business needs.

About the Author

Prepared by Anna Stark, a Content Writer at GoodFirms, who bridges the gap between service seekers and service providers. Anna’s dominant role lingers to form every company’s achievement and critical attributes into words. She strongly believes in the charm of words and equips new approaches that work, always with concepts.

Filed under: Web Design Awards

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What They Say

This is a team that pays great attention to detail and does great work. I had a design done for my website by a separate designer, and Nick implemented the design perfectly for both mobile and desktop. His team uses project management software to track tasks and break up the work for his team into sprints. You aren’t just getting a developer when you hire Nick, you’re also getting great project management and organization. I 100% recommended it.

Erik DiMarco

Manager, NimbleDesk

UPQODE delivers high-quality web work quickly, thanks to their expertise in PHP and WordPress. Regular communication and reasonable prices further smooth the workflow. We've been very pleased with the results. UPQODE responds far more quickly to development changes than our core team would be able to. They are highly knowledgeable about best practices in WordPress, and their ability to rapidly scale up whenever we need a project completed makes them a valuable asset for us in our development needs.

Jim Kreyenhagen

VP Marketing and Consumer Services, doxo

The engagement resulted in an aesthetically pleasing website that satisfied internal stakeholders. They dedicated capable resources that ensured effective collaboration. UPQODE’s attentiveness and flexibility support a successful partnership. They created a beautiful website that we love. The site functions to advertise a certain medical procedure, so I can’t speak to any traffic metrics. UPQODE's responsiveness was their most impressive quality.

Jessica Echevarria

Administrator, University Division

UPQODE delivered a functioning and accessible website. Their adaptable approach to customer service allowed for a smooth development process and set the foundation for possible future collaborations. The delivered website met all of my requirements and explains everything I need it to. UPQODE was very understanding and accommodating of my changing needs throughout the project. The communication was excellent. I plan to work with them again for future needs.

Darren Devost

Owner, Devost's Dynamic Marketing

The vendor succeeded in creating innovative WordPress solutions. Their availability enabled the client to deliver products more quickly. UPQODE's project management was good—their staff met weekly with the client and was always very punctual. UPQODE brought troubleshooting, recommendations, and ideas that our previous partner was unable to provide. They deliver work on-time and within budget. The design they’ve inserted into the product has enabled us to deliver products more quickly. They have always been very helpful in recommending better solutions.

David Bill

President & Founder, Liquid Knowledge Group
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